Podium Carrera

General information

A historic brand that looks toward the future of the international market

Carrera Podium was born in 1989 out of the common passion for bicycles of its founders: Davide and Francesco Boifava and their friend Luciano Bracchi. It is a company built on the cohesion of a work team capable of obtaining important successes side by side with great champions on the roads and circuits of Italy and the whole world.

Rewarded with over 500 victories in the most prestigious competitions, Podium follows the objective of transmitting its passion for bicycles, creating products that meet as far as possible the dreams, the needs and the expectations of athletes, professionals and enthusiasts all over the world. Through an efficient network of importers and distributors, Carrera bicycles are on the roads of many foreign countries: Sweden, Switzerland, Spain, Austria, Belgium, Holland, France, Germany, the United States, Australia, Venezuela, New Zealand, Korea and Japan.

Podium’s corporate headquarters are at Calcinato in the province of Brescia, a place where artisanal skills bond with the performance capacities of High-Tech. Thanks to Luciano Bracchi, head of the company’s Research and Development section, Carrera enlarged the production line with several models with a continuing focus on innovation. Through the years he has developed frames with new lines, and built with metals that have made their mark on road-bike evolution, from steel through aluminium to carbon with different alloys. During the 1997 season Podium was the first company – not just in Italy, but throughout the world - to put carbon inserts into the rear end of an aluminium frame. Four years later this line of development reached its apogee with the triumph of carbon fiber; the first frame completely made of this expensive material was produced in 2001. The PHIBRA frame that resulted from this new approach marks an important turning-point in the design of road bike frames, and has already obtained noticeable success in the world.